Assignment GE I

posted 6 Nov 2011, 14:03 by Nils de Witte   [ updated 2 Sep 2012, 11:43 ]
Assignment:
  • form groups of 5 students (mix)
  • write a businessplan for a new business (20 pages)
  • give presentation (20 minutes)
  • answer questions (20 minutes)
Requirements for the business:
  • multi market or multi product
  • innovative in (either):
    • product or service
    • business model
    • distribution model
  • scalable (growth potential)
  • feasible (profitable within 5 years) 
  • related to developing markets
Evaluation of the business plan:
  • Product/service:
    • innovation
    • value added by company
    • customer value created
    • urgency
    • scalability
  • Market:
    • market size
    • market growth
    • attractiveness of market (5 forces)
    • availability of funds
  • Business:
    • entrepreneurship
    • capital requirement
    • return on investment
      • social
      • environmental
      • capital
    • risk/return ratio (feasibility)
Final presentation:
  • innovation
  • illustration
  • impact
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