Week 2.2

value proposition

test

  • Advanced Value Proposition

    • Value Proposition

    • Hypothesis and Critical Assumptions

  • Create:

    • Value proposition Canvas

    • Assumptions Chart

  • Present:

    • your results of test phase 1

    • your strategy for test phase 2

    • your strategy to test assumptions

program

Quicklinks:

Assignments:

  • Study above materials
  • Incorporate in Business Design
  • Test prototype and check assumptions
  • Create:
    • Value Proposition Canvas
    • Assumptions Chart
    • End-user perspective
    • Distributor or customer perspective
  • Prepare presentation:
    • your results of test phase 1
    • your strategy for test phase 2
    • your strategy to test assumptions
      • Viability
      • Feasibility
      • Desirability